Digital Marketing Analytics Services

Turning Insight Into Action—and Action Into Results

Trusted by Industry Leaders

FastechKwik-HangSoftiesStep UpGreenleafDescopeWovenbyrdRipCurl
Thompson TeeVibrant HealthRinserooBrandini ToffeeNoodle & BooThe Partner MastersTopsail SteamerCMA Fest

Real Growth Starts With the Right Strategy

See How Digital Marketing Analytics Help Emerging Brands Grow

Confident, ROI-Driven Decision Making

Get meaningful insights that reveal what’s working, what’s falling short, and where to invest next.

Smarter Budget Allocation Across Channels

Our digital marketing analytics services help you scale what performs and cut wasted spend with precision.

A Partner in Performance Growth

We work alongside your team to connect data to decisions—and decisions to measurable growth.

Data that makes a difference

Everything You Need to Scale Your Brand With Digital Marketing Analytics

Custom Dashboard Buildouts

We design intuitive dashboards that surface the KPIs that actually matter to your business.

Marketing Channel Performance Audits

Understand which channels are driving profit—and which ones are draining your budget.

Conversion Rate Optimization Analysis

We tie user behavior data to on-site performance to uncover what’s holding back sales.

Tracking Audits

Ensure data accuracy and reliability by auditing your tracking systems, verifying that all campaign metrics are captured correctly.

Attribution Modeling & ROAS Analysis

Know exactly where revenue is coming from so you can scale what works with confidence.

Ongoing Reporting & Strategic Recommendations

Get insights and action plans, not just data dumps.

Our Approach

The Human Method Takes the Guesswork Out of Growth

Our step-by-step process, fine-tuned through 200,000+ hours of consulting and execution experience, ensures that every dollar you invest delivers measurable results.

  1. 01

    Uncover Growth Opportunities

    We dive deep into your industry data, competitor benchmarks, and audience insights to identify key opportunities where analytics can drive differentiation and revenue growth.

  2. 02

    Define Strategy and Align the Roadmap

    We craft a data-driven marketing strategy aligned with your business objectives, ensuring every analytics effort is purposeful and every insight is actionable for maximizing ROI.

  3. 03

    Ideate, Plan and Execute

    Our team transforms analytical insights into smart strategies—designing data-driven solutions, enhancing performance metrics, and prioritizing impactful actions.

  4. 04

    Launch, Test and Optimize

    We implement and monitor marketing campaigns, leveraging advanced analytics to track and refine performance.

Proven Strategies. Measurable Results. Real Revenue Growth.

See How Our Digital Marketing Analytics Services Perform for Real Brands

Premium Jewelry Retailer

With Human’s strategic guidance, this emerging luxury brand paired elevated aesthetics with performance—rebuilding its site, revamping campaigns, and driving results through data-led decisions tied to business goals, not vanity metrics.

0%
Increase in new customer revenue
00
Net Promoter
Score (NPS)

    Thompson Tee

    With Human as their growth partner, Thompson Tee shifted from guesswork to a system driven by data, collaboration, and clarity.

    0%
    Increased AOV YOY
    0x
    Increase Revenue

      GoGreenSolar

      Human helped GoGreenSolar evolve from a trusted niche brand to a conversion-driven growth engine—aligning brand, web, content, and paid media for efficient scale. Every move, from streamlining UX to boosting site speed, was data-backed and conversion-focused.

      0%
      more organic traffic
      0%
      more revenue

        Holistic Marketing Tailored to Your Business

        Analytics That Work in Sync With Every Marketing Channel

        Marketing analytics is just one part of a profitable marketing system. We connect data across your organic, paid media, and website efforts to uncover insights and maximize every opportunity for scalable ROI.

        Holistic Marketing Strategy

        Human has been a game-changer for my ecommerce company. They hold themselves accountable to metrics like marketing ROI and connect the dots between marketing and business KPIs. I trust they always have my best interests at heart, which is everything!

        Derrek Burr
        CEO, Kwik-Hang

        The Human Experience

        Growth Is Easier With a Marketing Team That Feels Like Your Own

        Frequently Asked Questions About Our Digital Marketing Analytics Services

        What do digital marketing analytics services include?

        Digital marketing analytics services provide deep insights into your marketing performance. We track key metrics across channels like social media, email, paid ads, and SEO, then analyze this data to help you make informed decisions. Our goal is to optimize your marketing strategies and maximize ROI through data-driven insights.

        Why do I need digital marketing analytics services?

        Marketing analytics reporting gives you a comprehensive understanding of your customers' behavior throughout their journey with your business. It helps you track their interactions, preferences and buying patterns across various channels and touchpoints.

        By knowing how customers discover, engage with and convert on your platform, you can optimize your marketing strategies and tailor your offerings to meet their needs. Our team will find and use these insights to see what’s working, what needs work and where we can test new opportunities to strategically improve your marketing plan.

        Do I need to pay for marketing analytics tools?

        Typically, no. Google Analytics, your native website data, and ad platform data are good starting points for us to analyze your marketing data. These tools are free or already included as part of your retainer.

        Will I receive regular reports on my marketing performance?

        Yes! We provide regular performance reports that detail key metrics and insights, so you always know how your campaigns are performing. These reports are designed to be easy to understand, highlighting what’s working and offering recommendations for improvement.

        Your Growth Won’t Wait—Let’s Build a Data-Driven Marketing Strategy That Delivers ROI

        Scaling isn’t something you wait for—it’s something you plan for. Start now.

        Book a free consultation with our team to learn how good data can help you attract the right customers, increase conversions, and drive long-term success.