Grow with Human



Case study


Textedly is an SMS marketing platform that provides versatile texting solutions for businesses. Thousands of organizations use Textedly to send bulk text messages to their customers and fulfill their sales, marketing and customer service needs.

B2B SaaS
Business Type
Business Stage
Partner Since
March 2020

The Challenge

Textedly previously worked with a previous content marketing agency that produced dozens of articles each month with little to no organic results.

With long-term business goals to grow substantially, acquire more companies and attract investors, Textedly needed a content strategy that would fuel organic growth and brand awareness in the competitive SaaS marketplace.

SMS CampaignTextedly Website

The Solution

North Star Goal
2x Organic Blog Traffic YoY

Strategy Overview

Human developed a content marketing strategy centered around topic clusters to position Textedly as an authority in SMS marketing and grow organic blog traffic. Human added paid media to the marketing mix in early 2021 to support Textedly’s fast growing revenue goals.

Key Aspects


Since March 2020, Human has grown Textedly’s organic blog traffic more than 3,000% and earned more than 1,200 page 1 rankings.

organic growth to the blog
featured snippets earned
new organic blog visitors